DMN3 Blog

DMN3 Blog - written & maintained by Robert M Brecht, Ph.D.

New Advertising Platform Coming to Your Internet Connected Television

Tuesday, November 22, 2011

There has been a lot of interest by advertisers and advertising networks in using the online video capabilities of the Internet-connected television as an advertising medium. "By Christmas morning, just about half of American households will have at least one Internet TV”  said Richard Doherty, research director at Envisioneering, a market research and technical assessment company, And now advertisers think they have the solution… 
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Small and Medium-Sized Businesses Dramatically Increase Ad Spending: Have You?

Tuesday, January 18, 2011

2010 was a rebound year for advertising. While large advertisers led the way, the third quarter saw small and medium-sized businesses regain their confidence and jump back into advertising spending in a big way. If you are still sitting on the sidelines, your competition isn’t… 
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Television Versus the Internet: Where Are You Putting Your Money?

Tuesday, December 22, 2009

For many years now, television has been the favorite medium of people in the U.S. and other developed countries. Advertisers have recognized this fact and have made television and newspaper advertising the top two largest advertising channels. 
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Digital Video Advertising Outpaces All Other Advertising

Tuesday, December 01, 2009

If you are paying attention, you’ve probably noticed that traditional print sites are featuring more and more video stories. Here’s the reason… 
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